I build teams around common goals to ensure everyone is aligned in purpose. Empowering team members to excel is central to my approach, deeply rooted in a user-centric, service-led philosophy. Under my leadership, teams have achieved £3 million in sales within the initial week of a product's launch. In another instance, our team's efforts resulted in an overall sales increase of 20%. My career has spanned various sectors—including startups, consultancies, retail banking, and government roles. This diverse experience has equipped me with a pragmatic, user-centric mindset.